Hi all, don't know if its just me or if YouTube introduced a new feature and that is the channel introductory video. Probably just me ignoring an obvious marketing tip that I missed. Anyways, it occurred to me that this is something I might be good at. I had to think about making a YT channel teaser video. And then, BINGO
here is something that I can understand. Which is YouTube channel optimization. I spent all day finding out what's new at YouTube and maximizing my content organization. Here is the video teaser I made for Best Website Tools" YouTube channel...
How I Made BWT YouTube Channel Teaser Video
BWT Videos YouTube Channel
As with any project planning, the first thing you do is define the desired outcome. Which in this case a video short that gets people interested in scrolling through the channel and watching a few videos. So that became the theme, and the shot list as well. We want to show a scroll through the channel, the selection of a video to play and then screen some clips. We want to promote Best Website Tools as well, so we add a call to action endscreen.
For you to do this you will need to assemble your tools first. For this project we select TechSmith Snagit's 'scrolling screencapture' tool and exported that to TechSmith's Camtasia Studio for editing. I chose 2 video clips that showed different aspects of online business. We then added a closing screen with a call to action. Simple, short and sweet.
Thirdly you create, collect and edit the items you need to finish the project. After all the content is imported into Camtasia we edit it together. Well you get the idea, right? Visit BWT YouTube channel to learn more...